from Part V - Substantive Topic Areas
Published online by Cambridge University Press: 11 March 2025
Claus Jacobs and Jane Lê discuss the role of play in strategizing. While play and games have been linked with strategy for quite some time, it is only very recently that strategy scholars have focused explicit attention on the role of play. The authors start with a discussion about different approaches to play. This leads them to identify and elaborate on four purposes of using play can be used for in strategizing: achieving novelty, improving understanding of complexity, suspending norms and inviting experimentation, and skill development. They conclude with a discussion about three potential areas for future research on play in strategizing: enriching our conceptual repertoire of play, extending our empirical repertoire of play, and exploring play across all parts of the strategy process.
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