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The post-oil post-COVID social contract: taxing informal workers for healthcare insurance in oil-exporting developing economies

Published online by Cambridge University Press:  21 April 2025

Tom Moerenhout
Affiliation:
Columbia University, New York, NY, USA
Nicolas Orgeira Pillai
Affiliation:
University of Sussex, Brighton, UK
Joonseok Yang*
Affiliation:
Yonsei University, Seoul, Republic of Korea
*
Corresponding author: Joonseok Yang; Email: [email protected]
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Abstract

To improve health coverage and revenue collection, several African countries consider tax-for-health-services programs where informal workers pay income tax for health insurance. We examine these programs in Nigeria, investigating whether informal workers support such initiatives, what parameters improve program perception, and what drives preferences about these parameters. Using a conjoint survey experiment with 12,000 informal workers across 12 Nigerian states, we find citizens more likely to support earmarked tax allocation programs, with tax level being most important. Informal workers with less healthcare experience and need, and those feeling distant from government, prioritize tax level and starting date more than others. Our study shows that informal workers in Nigeria generally support earmarked tax-for-health-services programs, but specific design parameters matter. Preferences vary based on healthcare experience and government trust. These findings inform the design of earmarked tax programs to improve healthcare coverage and revenue collection.

Type
Research Article
Creative Commons
Creative Common License - CCCreative Common License - BY
This is an Open Access article, distributed under the terms of the Creative Commons Attribution licence (https://creativecommons.org/licenses/by/4.0/), which permits unrestricted re-use, distribution and reproduction, provided the original article is properly cited.
Copyright
© The Author(s), 2025. Published by Cambridge University Press

Introduction

The fact that oil-exporting developing countries suffered under the COVID-19 crisis is clear. On the one hand, low oil prices during 2020 crunched revenues while the economic shock amplified inflation and national debt. On the other hand, insufficient healthcare access has had, and continues to have, both health and economic effects. While this was obvious during COVID, the problem is a structural one. Many oil-exporting developing economies have a dual problem. First, they need more non-oil revenue from taxation to build more fiscal resilience. Second, they need to improve healthcare access so that a productive economy can flourish. While these two may seem as different issues altogether, they do not need to be. This paper delves into tax-for-services programs that would link broadening the tax net to diversify revenue streams with the provision of healthcare access. We focus on the case of Nigeria.

On the side of needing non-oil revenue, the COVID-19 crisis provided a glimpse into the future. While there is now a strong recovery of oil prices, international oil markets are expected to tighten alongside energy transition commitments and developing country oil producers will be the first to lose market share (in comparison with lower cost or subsidized producers in Gulf countries, Russia and the USA). In short, lower revenues and a poor macro-economic balance necessitate fiscal tightening in a time that more investment and stimulus are needed.

On the side of healthcare access, the World Bank has indicated that there is health financing gap in the world’s 54 poorest countries of about USD 176 billion annually. This is especially the case in commodity-dependent countries, where health financing is often compromised as a result of commodity dependence. Closing that gap will depend on higher public investment and the ability to mobilize domestic resources (United Nations 2019), which in commodity-dependent countries will require active governmental involvement.Footnote 1

Nigeria is a prime example of a country that greatly suffered from economic turmoil but would also benefit from expanded healthcare access. With its very large share of the population operating in the informal sector (65% of GDP) (Medina, Jonelis, and Cangul Reference Medina, Jonelis and Cangul2017), Nigerians suffer from limited access to healthcare, in part due to structural causes such as high out-of-pocket (OOP) payments and high cost of healthcare (Ranabhat et al. Reference Ranabhat, Jakovljevic, Dhimal and Kim2020). OOP health expenditure increases the risk of catastrophic health expenditure, which can be a direct cause for dropping into poverty (Aregbeshola and Khan Reference Aregbeshola and Khan2018). Given the sectors in which they operate as well as their working conditions, informal workers face greater health risks than the general population.

Tax-for-health-services programs can help oil-exporting developing countries strike that very delicate balance of fiscal tightening while expanding basic healthcare access. This would innovate their social contract, which is currently dependent on oil rents being redistributed via subsidies, low taxation, and public employment. As this system becomes economically unsustainable, there will be a need to move from such allocation state dynamics to a more productive economy in which taxation is a key source of revenue for a government that reinvests in the economy and service provision.

The tax-for-services program we interrogate in this research is different from standard social insurance because the tax revenue would be specifically earmarked, including transparency in accounts, to healthcare provision. The goal is to alleviate concerns with tax revenue being diverted for wealth accumulation of the ruling elite. In this article, we specifically investigate the taxation of informal workers in Nigeria in exchange for the provision of health insurance. We defined informal workers for the purpose of this study as workers above the age of 18 that do not work for the government or another formal employer, which means they are not officially registered and do not maintain a complete set of accounts (including balance sheets, assets, liabilities, flows of income and capital), including workers who hold jobs lacking basic social or legal protection and employment benefits, and who do not pay income tax.

We investigate tax-for-services programs in the field of public health, the interest of informal workers in participation, and their preferences that can maximize acceptance and buy-in by answering three research objectives. First, we investigate whether informal workers indeed support earmarked tax-for-health-services programs. Second, we identify program parameters more likely to improve support for tax-for-services programs. And third, we investigate what drives preferences concerning these program parameters. We rely on a new survey conducted with informal workers in 12 Nigerian states in November 2020 to January 2021. This survey is representative of the target population in those states, and included a conjoint experiment to identify program preferences.

The main findings can be summarized as follows. First, we find that citizens are more likely to support earmarked tax allocation programs, including groups that believe the tax burden is already too high. Second, the level of tax paid for a tax-for-services program matters most for informal workers. If taxes are lower, then public support for such programs is much higher. Hence, we find support, albeit not statistically significant, for the start date of healthcare coverage vis-‘a-vis tax payment also matter, with programs whose coverage starts after tax payment being far less popular. Third, in terms of preference formation, we find that the distance to the benefit (healthcare protection) and distance to government determine how important the parameters of tax payment and starting date are. Informal workers with less experience in and need for healthcare, as well as informal workers who find themselves distant from their governments, care much more about the tax level and starting date than others.

While conjoint experiments could be assimilated to consultative citizen engagement (as opposed to informative and active, Song (Reference Song2002)), the recent literature suggests that more active citizen involvement such as participatory budgeting may be too onerous to justify and would divert resources that would otherwise be allocated to public service provision (Im et al. Reference Im, Lee, Cho and Campbell2014; Irvin and Stansbury Reference Irvin and Stansbury2004). We hope this study will motivate greater interest to this citizen consultative approach and whether they may affect policymaker decisions.

Background

Economic and health indicators in Nigeria

The year 2020 was challenging for peoples and governments all over the world, but in few places has the pandemic put such a strain on the domestic social contract as in Nigeria. In 2020, GDP contracted by 3–4 percent, recovering only slightly to a GDP growth of 1.5 percent in 2021 (IMF 2020). At the same time, the COVID-related oil price crash drastically diminished Nigeria’s export earnings and, as a result, its available public revenue at both the central and state levels (Chinery, Sayne, and Gillies Reference Chinery, Sayne and Gillies2020).

Because of this economic and financial crisis, the government requested, and received, emergency financial assistance of USD 3.4 billion from the IMF in April 2020 (IMF 2020). This marked the beginning of several loans that the government considered as needed to contain the fall out of the crisis as COVID had plunged Nigeria in the worst recession recession since the 1980s (Lain et al. Reference Lain, Vishwanath, Alik-Lagrange, Amankwah, Contreras-Gonzalez, Jenq, Mcgee, Oseni, Palacios-Lopez and Sagesaka2021). It was estimated that a total of USD 11 billion in loans could increase Nigeria’s debt stock by 50% (Chinery, Sayne, and Gillies Reference Chinery, Sayne and Gillies2020). This in turn emphasizes the importance of innovating the social contract with informal workers, especially given the uncertainties in developing country oil exports in the coming decades. While the Nigerian economy did recover due to an increase in the international oil price in 2021 and beyond, the 2020 crisis laid bare the immense consequences Nigeria will be confronted with when its competitiveness in the oil market eventually reduces.

In parallel to economic turmoil, Nigeria is falling behind the United Nations’s Sustainable Development Goal 3.8 (SDGs, a collection of interlinked objectives adopted as a universal call to action to end poverty) to universal health coverage, including financial risk protection, access to quality essential healthcare series and access to safe, effective, quality and affordable essential medicines and vaccines for all. This comes at a time that the WHO has called for low-income countries to spend 1% of GDP more on primary health care (United Nations 2019). This however is difficult for developing countries with an uncertain revenue, which is the case of low-income countries that are disproportionally reliant on external oil revenues. In 2005, Nigeria started the National Health Insurance Scheme (NHIS) with the goal of improving access and limiting financial exposure to unexpected healthcare needs. Despite the establishment of the NHIS, Nigeria is 142 out of 195 in terms of healthcare access and quality (Fullman et al., Reference Fullman, Yearwood, Abay, Abbafati, Abd-Allah, Abdela, Abdelalim, Abebe, Abebo and Aboyans2018), and the country spent USD 58 per person on primary healthcare in 2019 (WHO 2021). Less than 5% of Nigerians are insured with the NHIS and less than 3% with private health insurance (Aregbeshola and Khan Reference Aregbeshola and Khan2018). In the last available study on catastrophic health expenditure in Nigeria, it was found that 16.4% of households incurred catastrophic health expenditure at the 1% threshold of total consumption.

Like in other locations, the health insurance goal in Nigeria has been to protect insured against financial ruin because of unexpected out-of-pocket (OOP) expenditures. Nigeria has generally relied on voluntary premiums from informal households to expand health coverage, even if that has proven difficult (Lagomarsino et al. Reference Lagomarsino, Garabrant, Adyas, Muga and Otoo2012) and most Nigerian households by and large remain reliant on OOP expenditures to finance healthcare needs. This level of OOP spending is in fact larger than total government spending on health (Aregbeshola and Khan Reference Aregbeshola and Khan2018). OOP health expenditure was responsible for a 0.8% rise in poverty, which represents an additional 1.3 million Nigerians being pushed below the poverty line (Aregbeshola and Khan Reference Aregbeshola and Khan2018). The WHO found that 15% of the population has health expenditure higher than 10% of total household spending (WHO 2021). In a developmental context in general, and with the threat of COVID-19 specifically, healthcare is a priority for Nigeria.

Governance and healthcare spending are positively correlated with health coverage (Ranabhat et al. Reference Ranabhat, Jakovljevic, Dhimal and Kim2020). Both of those, however, are facing additional stress in developing countries as a result of the COVID-19 pandemic. This has been even more so the case in oil producing developing countries like Nigeria that are confronted with future uncertainties related to international oil markets and revenues. Besides price, COVID-19 related stimulus packages around the world appeared to be accelerating peak oil demand, which will only foster competition between oil producers in the future. It is expected that developing country producers in sub-Saharan Africa will be unable to compete with producers in the Persian Gulf and Russia (Moerenhout and Bellman Reference Moerenhout and Bellman2021).

Taxation of informal workers in commodity-dependent developing countries

In many commodity-dependent countries, including oil-exporting developing countries like Nigeria, broadening the tax net is challenging because a large percentage of the population works in the informal sector. Recent years have seen an increased interest in taxing the informal economy, especially in developing countries were the informal sector forms a large share of GDP and cash-strapped governments could benefit from taxing this potential large source of revenue (Schneider and Klinglmair Reference Schneider and Klinglmair2004). Besides Nigeria, many other countries in Sub-Saharan Africa that are commodity-dependent also reach 90% of employment in the informal sector (ILO 2018).

Many efforts so far have focused on encouraging informal businesses to register. Unfortunately, these efforts have by and large not yielded the hoped for results. This is mostly because of two factors. On the one hand, since informal workers and firms are so omnipresent, campaigns to formalize them are very expensive (Benhassine, McKenzie, Pouliquen and Santini Reference Benhassine, McKenzie, Pouliquen and Santini2018). On the other hand, informal workers are expecting certain benefits in exchange for formalization, which brings with it tax and other administrative costs (de Mel, McKenzie and Woodruff Reference de Mel, McKenzie and Woodruff2012; Fajnzylber, Maloney and Montes Rojas Reference Fajnzylber, Maloney and Montes Rojas2009a, Reference Fajnzylber, Maloney and Montes Rojas2009b; Loeprick Reference Loeprick2009; McCulloch, Schulze and Voss Reference McCulloch, Schulze and Voss2010; Perry, Maloney, Arias, Fajnzylber, Mason and Saavedra Reference Perry, Maloney, Arias, Fajnzylber, Mason and Saavedra2007).

This brings us to the core problem of broadening the tax net in commodity-dependent countries. When prices are high and revenues solid, there is no immediate incentive to broaden the tax net. In fact, it can be considered as a political risk because social contracts in most commodity-dependent countries are based on the exchange of political acquiescence and acceptance of the elite as manager of resources, for the distribution of benefits based on those resource rents. When prices are low, however, there is not enough revenue to run successful formalization campaigns and informal workers and businesses are less keen on joining because there is less consumption of their services as a result of fiscal deficits. The reduction of consumption during low price periods, and the challenge of translating resource rent in investment rather than consumption during high price periods is indeed at the core of the Dutch Disease. This is exactly what provides the rationale for tax-for-services programs in commodity-dependent countries: increase the appeal so informal workers themselves sign up.

Besides widening the tax net, and improving healthcare access, the goal of tax-for-services programs is to develop efficient taxation policies that can then also lead to greater accountability from the state, improved governance and state building (Brautigam, Fjeldstad, and Moore Reference Brautigam, Fjeldstad and Moore2008). In Ghana (dependent on revenues from oil, gold, and cocoa exports), for example, taxation has led to demands for greater accountability and has prompted political negotiation to sustain revenue raising (Prichard Reference Prichard2009; Prichard Reference Prichard2015).

To achieve universal health coverage by 2030,several countries have been discussing and experimenting with health financing schemes that can expand coverage from formal to informal households (Friebel et al. Reference Friebel, Josephson, Forman and Calza2020). Most healthcare financing systems now follow a hybrid approach, relying on income taxes, VAT and premiums (Friebel et al. Reference Friebel, Josephson, Forman and Calza2020). Paying income taxes in exchange for health coverage is at the heart of the suggested tax-for-health-services programs discussed in this article.

As Dube (Reference Dube2014) noted, successfully taxing the informal sector requires clearly outlining its objective, that is to either fund specific development goals, to encourage formalization or to simply raise revenue. And given the well-established resistance of informal workers to pay taxes given its perceived limited returns (Fjeldstad and Heggstad Reference Fjeldstad and Heggstad2012), it seems clear that broadening the tax base to informal workers would require programs to clearly link tax payment to service delivery, and to gain political and citizen support by understanding what citizens value the most (Fjeldstad Reference Fjeldstad2014). This consultative approach is highly encouraged to understand taxpayer needs and to build said social contract (Dube Reference Dube2014). Such trust-building initiatives have shown to be positively correlated with tax morale (Torgler Reference Torgler2011), itself reducing engagement in the informal economy (Williams, Horodnic, and Burkinshaw Reference Williams, Horodnic and Burkinshaw2016). However, in countries where tax morale and trust in the government is low, the choice of service to deliver is critical – it needs to be perceived as essential by the majority of citizens, to be relatively low-cost for the taxpayer and to be quickly delivered (i.e., infrastructures may take some time and would require significant funds). This in turn emphasizes the importance of innovating the social contract with informal workers, especially given the uncertainties in developing country oil exports in the coming decades. The goal is to thus considerably alter informal workers’ cost-benefit analysis of paying taxes. Access to healthcare would tick all the boxes, particularly in the Nigerian context.

Tax-for-Health-Services programs in a Nigerian context

Nigeria is a good case study for the potential of tax-for-health-services programs for several reasons. First, more than 90% of working-age citizens work in the informal sector. Excluding agriculture, this is still between 75% and 89% (ILO 2018). Second, Nigeria has struggled to raise funds for their healthcare system in a reliable and sustainable way. Third, currently a majority of Nigerians are dissatisfied with the provision of essential services, and this strongly reduces their tax morale. A 2018 tax perception survey conducted by the Nigerian Economic Summit Group (NESG) covering 10,000 households and over 5,000 small enterprises in Nigeria showed that a fifth of taxpayers believe it is not wrong to not pay taxes, while more than half believe it is wrong but understandable not to pay taxes. However, almost 65% of all Nigerians did agree that authorities have the right to make people pay taxes (McCulloch and Moerenhout Reference McCulloch and Moerenhout2019). Fourth, the idea is not pulled out of thin air. To improve healthcare access and expand the tax net, practitioners and politicians in Nigeria have considered a tax-for-health-services program, which aims to enhance the relationship between informal sector taxpayers and the tax authority by rewarding compliant taxpayers in the informal sector with health coverage. In particular, the Nigeria Governors’ Forum (NGF) has been spearheading this initiative and supporting governors in the design and implementation of the initial stage of the programs.

Theory and hypotheses

Tax earmarking to move beyond rentier social contracts

The evolution of the social contract has received a lot of interest in the literature. Loewe, Zintl, and Houdret (Reference Loewe, Zintl and Houdret2021) define the social contract as the entirety of explicit or implicit agreements between all relevant societal groups and the sovereign (i.e., the government or any other actor in power), defining their rights and obligations toward each other. Social pacts are considered as building blocks of the social contract which are more defined in scope and time (Loewe, Zintl and Houdret Reference Loewe, Zintl and Houdret2021).

In oil-exporting developing economies, many social pacts are under threat, effectively destabilizing the domestic political system in which redistribution paid for political acquiescence (Rougier Reference Rougier2016). Some of the most important social pacts such as the provision of public employment and food, energy and housing subsidies are unsustainable in low oil price periods, when the government has lower revenues from the sale of hydrocarbons. As a result, evolving the social contract beyond a rentier system by introducing taxation is very controversial, because it increases obligations on the side of the people all while unilaterally taking away some of the redistributive role of the state.

In comes tax earmarking, which consists of dedicating specific tax revenue for a particular expenditure purpose. It can guarantee funding for government priorities by ring-fencing it from competing political interests and bypassing budgetary processes (WHO 2019). Tax earmarking is not a panacea. Earmarked revenues are procyclical, increasing during times of economic expansion and decreasing during economic downturns (Mossialos et al. Reference Mossialos, Dixon, Figueras and Kutzin2002). Moreover, tax earmarking can create rigidities in the budget, potentially leading to inefficient or event ineffective allocation of resources as funded programs must spend all mobilized revenues without going into reserve, or may lead to underfunded program (Wilkinson Reference Wilkinson1994).

However, despite certain shortcomings, tax earmarking has been shown to build stronger trust among citizens by explicitly defining the benefits of taxation and establishing transparency between taxation and its public spending. It also provides an opportunity for taxpayers to engage with the state to communicate their preferences regarding public spending or to request accountability if funds were not adequately allocated, ultimately leading to better governance (Prichard Reference Prichard2010). A study in Bo, Sierra Leone (Jibao and Prichard Reference Jibao and Prichard2013), showed how communicating revenue and expenditures to their citizens has led to increase support for local taxation. Similar results were found in Guinea (Korsun and Meagher Reference Korsun and Meagher2018) where tax revenue doubled after tax was earmarked to the construction of new market stalls.

Explicitly allocating funds to tangible benefits such as the construction of a new road or access to specific services can lead to greater revenue mobilization, build trust in the government and their ability to provide public services and, ultimately, increase tax morale. While revenue mobilization remains the most appealing argument to introduce a new tax, citizens may benefit in the long-term from improved governance and accountability also (see the example of Ghana in Prichard (Reference Prichard2009) and Prichard (Reference Prichard2015), and the example of Mexico in Mossialos et al. (Reference Mossialos, Dixon, Figueras and Kutzin2002)). This eventually strengthens the social contract by enhancing both the rights and obligations on the side of the citizens (Ulriksen and Plagerson Reference Ulriksen and Plagerson2014).

Support for tax earmarking

This article’s first question is to what extent there would be support for tax earmarking programs among the informal sector in Nigeria. In most societies, members cluster in vertical or horizontal subgroups (Loewe, Zintl and Houdret Reference Loewe, Zintl and Houdret2021). Informal workers constitute such a horizontal group. We argue that informal workers are a key party to the social contract at large but often remain overlooked. This is mostly because in oil rentier states, as the theory suggests, the level of revenue collection that can come from a contract with informal workers may appear rather low, especially when oil prices are high, as they were during the recent two decades, apart from two strong price drops in 2014–2016 and 2020–2021.

While in parts the social contract is determined by implicit, tacit agreements, we doubt this would be possible for raising taxes on informal workers. Tax morale is low and the valuation of services even lower (McCulloch, Moerenhout and Yang Reference McCulloch, Moerenhout and Yang2011). Having government raise income taxes without an explicit agreement of what there will be in return could provoke political instability, exactly because there is no pact, and the overall social contract is weak. Moreover, both revenue administrators and politicians lack incentives to successfully implement these policies. While revenue authorities perceive taxing the informal sector as additional low-rewarding work with respect to meeting their annual targets (Joshi and Ayee Reference Joshi, Ayee, Brautigam, Fjeldstad and Moore2008), politicians have been reluctant to pursue unpopular fiscal policies which could damage their re-election chances, especially in settings where there has been some evidence of informal agreements between the state and informal workers to restrict the tax burden of the informal economy (Holland Reference Holland2014; Joshi, Prichard and Heady Reference Joshi, Prichard and Heady2014; Kenyon and Kapaz Reference Kenyon and Kapaz2010).

As mentioned earlier, earmarking offers citizens a clear and transparent link between the funding source (taxes) and its expenditure (public services) which, if well implemented, could build the foundations of a social contract between the government and its citizens. And while politicians have shown a reluctance in expanding taxation to large electoral bases, earmarking revenue collected from taxation could allow governments to increase acceptance in tax reforms aimed at funding popular programs and expand their coverage to the poorest (Cashin, Sparkes and Bloom Reference Cashin, Sparkes and Bloom2017; Ozer et al. Reference Ozer, Bloom, Valle, Banzon, Mandeville, Paul, Blecher, Sparkes and Chhabra2020).

Cashing, Sparkes and Bloom (Reference Cashin, Sparkes and Bloom2017) identified at least 80 countries which have earmarked revenue or expenditures to fund healthcare services, showing a political willingness from a number of administrations to prioritize access to healthcare. Given that the vast majority of workers in the informal sectors belong to the lowest wealth quintiles and are therefore more likely to postpone access to medical care,Footnote 2 we would expect informal workers to more likely support expanded taxation if earmarked to increased healthcare provision. In developing countries where trust in the government remains low, we would therefore expect support for earmarking programs to be correlated to individuals’ beliefs in the state’s ability to provide the promised benefits of registration and tax compliance.

Hypothesis 1 Informal workers are more likely to support earmarked tax programs than unearmarked tax collection.

Preferences for a health for tax earmarking program

This article’s second question is what tax earmarking programs could generate more buy-in from informal worker in Nigeria. For this, we run a conjoint experiment (see below) where we verify different programs across six attributes. Besides the literature, these attributes were decided on through in-depth interviews with the Nigerian Governors Forum, tax authorities, commissioners of finance, ministries of health, health insurance agencies, care facilities and healthcare development agencies. We conducted these interviews in each of the 12 states the conjoint experiment was conducted in. We also pre-tested the conjoint experiment with enumerators and then during the piloting of the survey to make sure respondents understood the questions and agreed on their importance. We explained to respondents that we wanted their feedback on a few alternative policies that the government could take to provide free or low-cost healthcare in exchange for paying taxes. We offered them the chance to ask if they did not understand a policy option well. The final six attributes were:

  1. 1. Tax level: Individuals determine the maximum amount of tax they are willing to pay (WTP) in exchange for a health insurance by estimating the perceived expected gain in well-being (from current or potential future illness) and loss in income (Cairns and Shackley Reference Cairns and Shackley1993; Pauly Reference Pauly and Sloan1995). WTP measures individuals’ willingness and ability to trade money for health (Bala et al. Reference Bala, Mauskopf and Wood1999). We expect that programs with lower tax levels are more popular.

  2. 2. Deductible level: Various studies on health insurance preferences have suggested, in line with neoclassical economic theory, that health insurance programs with higher deductible and co-pays lower the appeal of said program (Barringer and Mitchell Reference Barringer and Mitchell1994; Kerssens and Groenewegen Reference Kerssens and Groenewegen2005).

  3. 3. Start of coverage: Studies suggest that the timing of compensation or distributional measures that coincide with reforms is critical, with social programs starting before or together with reforms generating higher trust and support than social programs that would only start after reforms (IMF 2013; Guillaume, Zytek and Farzin Reference Guillaume, Zytek and Farzin2011).

  4. 4. Who to pay: We expect that preferences and tax compliance improve if the collecting institution is perceived to be trustworthy (i.e., less corrupt) and accountable (Prichard, Custers, Dom, Davenport and Roscitt Reference Prichard, Custers, Dom, Davenport and Roscitt2019). In Ghana, efforts to formalize the informal sector were implemented collaboratively with associations who collected the taxes themselves and remit revenues to the government (Joshi and Ayee Reference Joshi, Ayee, Brautigam, Fjeldstad and Moore2008)

  5. 5. How to pay: Recent reforms aimed at reducing the cost of compliance by simplifying methods for paying taxes, privileging online payments via banks or SMS over interactions with tax collectors (Prichard, Custers, Dom, Davenport and Roscitt Reference Prichard, Custers, Dom, Davenport and Roscitt2019). Not only would online operations prevent delays but reduces the risk of harassments and corruption from tax collectors (Brautigam et al. Reference Brautigam, Fjeldstad and Moore2008), which could undermine trust in the tax system. In Kenya, the introduction of the iTax was mainly motivated by a willingness to reduce the risk of abuses from tax collectors (Franzsen and McCluskey Reference Franzsen and McCluskey2017).

  6. 6. Specific perks: Governments can also offer additional perks to convince workers. We included three: (1) the extension of healthcare to children, which is suggested to improve income (Molina-Vera Reference Molina-Vera2021); (2) The maintenance of healthcare when income is lost, which studies suggest can reduce precautionary saving and help productive job search (Gruber and Madrian Reference Gruber and Madrian1997; Chou, Liu and Hammitt Reference Chou, Liu and Hammitt2003); (3) the provision of a state identify card that informal workers could use to access new government services, which has played a key role in several developing countries to connect informal workers with government benefits and services (Winkler, Ruppert Bulmer and Mote Reference Winkler, Ruppert Bulmer and Mote2017; Alfers Reference Alfers2013).

Our second hypothesis is about what programs are more popular. Given the lower-income levels of informal workers, we hypothesize that the neoclassical economic elements are of primary concern and that therefore the tax level (primarily) and deductible level (secondarily) matter more than how and who to pay. This hypothesis is rooted in several theoretical fields. First, rational choice theory has long argued that individuals make decisions based on a weighing of costs and benefits (Becker Reference Becker1976). Similarly in public choice theory, it is widely held that voters (or people in general) prioritize policies that minimize personal costs because they directly impact their financial well-being. Adjacent theories such as those focused on the so-called “basic needs approach” also highlight that for low-income individuals, affordability is paramount and so cost considerations are a primary concern in evaluating alternative options (Streeten et al. Reference Streeten, Burki, Haq, Hicks and Stewart1982). Behavioral economics too, address constraints for TFS programs. Key texts highlight that for poorer individuals, the immediate costs and financial stressors outweigh long-term benefits due to issues such as present bias (i.e., the choice for a smaller present reward over a bigger future reward), in combination with limited financial literacy (National Academies of Sciences and Medicine 2023). This also supports the notion that for TFS programs, poorer informal workers would have a preference for the cheaper options. Several development economic scholars have pointed to such critical short-term costs that can dissuade poorer people, or lower short-term costs that can incentivize them to opt in (Banerjee and Duflo Reference Banerjee and Duflo2011; Deaton Reference Deaton2013).

Hypothesis 2 Tax-for-health-services programs with a lower tax level and a lower deductible level are more popular than those with higher tax and deductible levels.

Drivers of preferences for health for tax earmarking

This article aims to identify drivers of tax-for-services preferences to build a social pact between the government and its constituents. Bender et al. (Reference Bender, Rohregger, Kinuthia, Ikua, Schuring, Adamba, Alatinga and Pouw2021) argued that the preferences of agents determine reform dynamics and the likelihood of implementation. We argue that these preferences are a function of two types of distances – distance to government and distance to benefits. On one hand, distance to government is related to preconceptions of the government’s legitimacy, which is strongly linked to the conventional understanding of social dynamics, arguing that trust needs to be established before implementing reforms. The notions of this concept are detailed below, but theoretically it finds its backbone in rational choice theory, where trust is associated to a control over utility maximization and cost reduction objectives (Hardin Reference Hardin2002) and in public choice theory, where individuals that perceive governments as legitimate and trustworthy are more likely to engage in collective actions and support policies that benefit the public good. In contrast, if this is not the case, then individuals prefer policies that provide direct personal benefits (Tullock Reference Tullock1965).

On the other hand, distance to benefits relates to individual preferences and perceived value of services the government can provide in exchange for tax payments. Here too public choice scholars and public policy scholars (e.g., John Reference John2013) have long argued that those who perceive direct benefits from collective goods are more likely to contribute and cooperate, as are those that have personal experience with the benefits of proposed policies. This is also a notion in behavioral economics on health decisions and wealth have indicated that personal experience and proximity to benefits can influence decision-making towards more cooperation.

While these two measures of distance are interconnected, they are however, distinct. We could think of distance to government as perceived or expected reciprocity from tax payments while distance to benefits as “real” reciprocity (see below how distances to government and to benefits are measured). By building social pacts and therefore reducing the distance to benefits, we believe that governments suffering from low levels of trust can be perceived as more legitimate, allowing to strengthen or renew the social contract.

Our two measures of distance flow from the literature on trust and social contracts. Trust, which is more closely related to our “distance from government” measure, is considered as one of the components of tax morale, a reflection of individual ethics and values and social norms. Given the mounting evidence that drivers of tax morale (and trust in particular) are key determinants of tax compliance (Cummings, Martinez-Vazquez, McKee and Benno Reference Cummings, Martinez-Vazquez, McKee and Benno2009) and that higher levels of tax morale are linked to greater support for tax reforms (Prichard, Custers, Dom, Davenport and Roscitt Reference Prichard, Custers, Dom, Davenport and Roscitt2019), strengthening tax morale through trust-building initiatives can encourage “quasi-voluntary” tax compliance. This can however only be successfully achieved with good governance and political accountability (Bates and Lien Reference Bates and Lien1985). Against this background, taxation could lay the foundations of a social pact between the government and its citizens by directly linking tax payments to the government to public goods and service provision (in this case free or low-cost access to basic healthcare services), connecting revenue mobilization, reciprocity and accountability and fostering trust and strengthening legitimacy. Such connections between revenue mobilization, reciprocity and accountability can be found in Ghana and Ethiopia, where expanded taxation of the informal sector has led to public engagement between the government and business associations (Joshi and Ayee Reference Joshi, Ayee, Brautigam, Fjeldstad and Moore2008; Prichard Reference Prichard2009, Reference Prichard2010).

Social contracts are structured along four parameters: protection, provision, participation and production of hegemony (Sobhy Reference Sobhy2021). Both our measures of distance are closely associated with the concepts of provision, participation but also protection given the government’s role to provide security to its citizens (Furness and Trautner Reference Furness and Trautner2020). In this model, providing security can be thought as supplying both physical (danger, threat) and social protection. We believe that once physical protection is ensured, social protection, through health support, is paramount.

While theoretically appealing, taxing the informal sector, as mentioned earlier, doesn’t come without its challenges, in part due to the limited rewards given the costs, but also because most businesses, perceived by government authorities to be tax evaders, are in fact already registered with and licensed by local government entities (Gallien and Van den Boogard Reference Gallien and Van den Boogard2021). Individuals engaged in low-skilled occupations, such as street vendors, shoe shiners, or waste collectors, may exhibit reluctance towards formalization due to anticipated costs associated with registration and compliance with business regulations, including labor laws (e.g., Maloney Reference Maloney2004; Perry Reference Perry2007). For this large subgroup of the informal sector, we would expect our “distance to benefit” measure to be related to support for tax-for-health-service program.

Hypothesis 3 Informal workers with exposure to healthcare needs and expenditure are more likely to support tax-for-health-services programs.

Hypothesis 4 Informal workers with higher trust in government and public institutions are more likely to support tax-for-health-services programs.

Data and empirical approach

Data collection

To investigate what determines interest in, and perceptions about tax-for-health-services programs by informal workers, we conduct a large-scale household survey in Nigeria. The data-collection took place in December 2020 and January 2021 with informal workers in two states within each of the six geopolitical zones in Nigeria. The two states in each geopolitical zone were randomly selected. The following states were sampled:

  • South South: Edo & Delta

  • South East: Anambra & Enugu

  • South West: Ogun & Ekiti

  • North Central: Kwara & Plateau

  • North East: Yobe & Borno

  • North West: Kaduna & Kano

The household survey was conducted successfully with 1000 respondents in each state (i.e., 12,000 in all 12 states). The survey utilized a 40/60 rural/urban split to make sure the survey sufficiently captured the urban population that may have more exposure to both taxation and health centers. This split was later adjusted with weights to make sure that the weight of each household reflected its actual probability of selection in the survey. The survey also employed a 50/50 gender split to make sure we have equal representation of men and women in the study. This report summarizes key findings from this exercise, so when referring to “Nigeria,” it refers to these 12 states spread out across 6 geopolitical zones.

The methodology was designed to exclusively sample adult citizens (age 18 and above) that are employed informally. The survey team did this by making sure that employed people within households were not officially registered or those who held jobs lacking basic social or legal protection and employment benefits. It excluded workers who paid income tax, who were employed by the government or any other formal employer, or who had a business or company that is officially registered. This definition of the population relied on the definition of informal sector employees by the Bank of Industry Limited (BOI), which is Nigeria’s oldest and largest development financing institution (Bank of Industry 2018).

The survey used a multi-stage random selection process. First, there was the random selection of dwelling structure using enumeration areas (EA) that were randomly selected by the National Population Commission of Nigeria, followed by randomly generated GPS coordinates within each EA. Second, there was the random selection of households in which the electronic device randomly selected one household after the enumerator entered all households living in the dwelling structure. And third, there was the random selection of respondent within that household. Finally, there was a stringent procedure for quality control in which every two enumerators received a dedicated supervisor, and independent “backcheckers” implemented post-hoc controls.

Conjoint experiments

To explore how informal workers in Nigeria perceive tax-for-health-services programs, we use two analyses. First, we use simple descriptive statistics to identify key characteristics of informal workers in Nigeria, and explain their experiences with healthcare, taxes and government to illustrate why there is openness to a tax-for-health-services program. Second, in order to assess informal workers’ preferences regarding tax-for-health-services programs, we employ a conjoint experiment design. In this design, respondents are presented with two hypothetical tax-for-health-services program profiles, each varying in attributes (i.e., features or characteristics of the program) and the value (i.e., content) within each attribute. The order of attributes is randomized, and the value within each attribute for each profile is randomly chosen. Subsequently, respondents are asked to indicate their preferences for each profile.Footnote 3 To verify the randomness of survey respondent assignment, we conducted simple balance tests which regress the respondents’ basic characteristics on the attributes. The results, presented in Appendix Table A2 show that the coefficients of the attributes are not statistically significant for almost all the basic characteristics, suggesting evidence that the attributes are randomly assigned.

Empirical investigation on public opinion toward tax-for-health-services programs is not an easy task mainly due to the fact that the composition of tax-for-health-services programs is multidimensional: various characteristics of tax-for-health-services programs, such as the level of tax paid on income to program perks, can affect public attitudes. Unlike common vignette experiments, a conjoint design allows researchers to estimate causal effects of numerous factors on respondent’s multidimensional preferences (Hainmueller, Hopkins and Yamamoto Reference Hainmueller, Hopkins and Yamamoto2014).

In recent years, conjoint experiments have been considered one of the primary tools to causally identify multidimensional policy preferences (Horiuchi, Smith and Yamamoto Reference Horiuchi, Smith and Yamamoto2018). Scholars have employed conjoint analysis in a range of policy issues (Christensen and Rapeli Reference Christensen and Rapeli2021) such as environmental and climate change policies (e.g., Bechtel and Scheve Reference Bechtel and Scheve2013), Eurozone bailout policies (Bechtel, Hainmueller, and Margalit Reference Bechtel, Hainmueller and Margalit2017), health policies (e.g., Bridges et al. Reference Bridges, Hauber, Marshall, Lloyd, Prosser, Regier, Johnson and Mauskopf2011), and foreign policies (e.g., Clary and Siddiqui Reference Clary and Siddiqui2021). Moreover, existing studies have suggested that conjoint analysis mitigate social desirability biases since respondents are not directly asked for opinions about socially sensitive attributes in the conjoint set-up (e.g., Carey et al. Reference Carey, Carman, Clayton, Horiuchi, Htun and Ortiz2020; Horiuchi, Markovich and Yamamoto Reference Horiuchi, Markovich and Yamamoto2021). In particular, prior studies have suggested that conjoint analysis is a very effective method to measure economic preferences such as willingness to pay since it is easier for respondents to apply preference ordering and rating when competing alternatives are presented than when one option is given (e.g., Breidert, Hahsler, and Reutterer Reference Breidert, Hahsler and Reutterer2006; Schmidt and Bijmolt Reference Schmidt and Bijmolt2020; Miller et al. Reference Miller, Hofstetter, Krohmer and Zhang2011).

Our experiments begin with a short description mentioning that the profiles show the characteristics of two hypothetical tax-for-health-services programs. Then, respondents judge five comparisons between pairs of tax-for-health-services programs in which we randomize the order and values of multiple attributes in two program profiles. The full list of attributes and their values used in the conjoint experiments are presented in Table 1.

Table 1. Attributes and values of hypothetical tax-for-health-services programs

Below the two hypothetical tax-for-health-services program profiles, the respondents are asked to show how strongly they support or oppose each of the presented tax-for-health-services programs on a 5-point scale (strongly support, moderately support, neither support nor oppose, moderately oppose and strongly oppose). We also asked respondents to make a forced choice between them by asking which program they support being implemented. We display an example of the pair of the project profiles as well as questions in Appendix Section A2.

Though existing studies using conjoint experiments have frequently relied on the forced choice paired design (e.g., Hainmueller, Hangartner and Yamamoto Reference Hainmueller, Hangartner and Yamamoto2015; Hainmueller and Hopkins Reference Hainmueller and Hopkins2015; Hankinson Reference Hankinson2018), a growing number of studies have raised some serious concerns of using forced choice outcomes as the dependent variable (Abramson, Ko¸cak and Magazinnik Reference Abramson, Ko¸cak and Magazinnik2022; Ganter Reference Ganter2023).Footnote 4 In this regard, in the empirical analyses, we use the 5-scale preference as our main dependent variable. Still, we also check the results using forced choice outcomes as the dependent variable and find that the main findings remain substantively same (Appendix Section A3).

In order to evaluate the causal effects of key characteristics of tax-for-health-services programs on public attitude, we estimate the linear regression models with standard errors clustered by the respondent, which is asymptotically equivalent to average marginal component effect (AMCE) estimators (Hainmueller, Hopkins, and Yamamoto Reference Hainmueller, Hopkins and Yamamoto2014). The AMCE quantifies the average change in support (on the 5-point scale) associated with changing a specific attribute from its reference level to a different level, while holding all other attributes constant. We created dummy variables for each level of each attribute and included them in the regression models while excluding those for the reference levels. We created a binary indicators for each level of each attribute and included them in the regression models while excluding those for the reference levels.Footnote 5 The AMCE, which does not rely on functional form assumptions about the choice probabilities, captures the causal average effects of each attribute level on the probability that the project will be supported, across all possible combinations of other attributes. Specifically, we estimate the following regression model:

$$\eqalign{ & Suppor{t_{i,j}} = \alpha + {\beta _1}Who:LocalGovernmentAuthorit{y_{i,j}} \cr & + {\beta _2}Who:StateInternalRevenueService{s_{i,j}} + {\beta _3}Level:N6000 - N12000 \cr & + {\beta _4}Level:N24000 - N36000 + {\beta _5}Deduct:LowcostHealthcare \cr & + {\beta _6}How:UUSD + {\beta _7}How:Bank + {\beta _8}HealthCoverage:3MonthsAfter \cr & + {\beta _9}HealthCoverage:3MonthsBefore + {\beta _{10}}Perk:Extended \cr & + {\beta _{11}}Perk:StateIdentityCard + {E_{i,j}}, \cr} $$

where i refers to a respondent, j indexes a round. Those levels that are not included in the models (e.g., Level:N 12,000 − N 24,000) serve as the reference levels used to estimate the marginal effects of each attribute. To check if the estimated β (marginal effect of a given level from reference level) is statistically distinguishable from 0, we conducted two-sided t-tests. In the results section, we report not only estimated coefficients but also standard errors and p-values from these two-sided t-tests.

Operationalizing the measures of “distance”

To test Hypotheses 3 and 4, we consider two types of distance. First, we operationalize measures of “benefit distance” across five variables. First, to measure whether there is a need, we verify whether the respondent has a chronic disease (yes/no) and whether the respondent or his proximate family has accessed healthcare in the last year (yes/no). Second, to measure knowledge about the benefits of insurance, we verify whether the respondent has heard of health insurance (yes/no). Third, to measure trust in providers, we measure confidence in the health clinic (5-scale from very confident to not confident at all), as well as trust in health care institutions generally (do not trust; neutral; trust).

Second, we operationalize measures of “distance to government” across six variables. First, to measure local political involvement, we verify (1) whether the respondent thinks there are opportunities for citizens to voice their opinion on local government area (LGA) business, (2) whether the respondent thinks the LGA is very or somewhat responsive to their needs, and (3) whether the respondent has attempted to contact their MP or local councilor in the last year. Second, to measure their engagement with government through taxation, we check whether respondents have paid at least one tax in the last year. Third, to measure exposure to social programs, we verify (1) the satisfaction of respondents with regards to services (scored 1 if the respondent is satisfied with at least 6 out of 10 services), and (2) whether the respondent received social benefits (scored 1 if the respondent received at least one social benefit).

Results

The need: tax, healthcare, and trust of informal workers in Nigeria

Before moving to preference formation of informal workers in Nigeria, it is crucial to carefully describe the population we discuss in this article to show the need for tax-for-healthcare programs. While there are most certainly common characteristics among informal worker populations, each country has a different context, and informal worker populations are heterogenous to begin with. Therefore, we consider it important to be explicit about their characteristics. We present the descriptive statistics about the informal worker sample in our study in Appendix Section A1. Some of the noteworthy findings are as follows. First, we found that 44% of informal workers in Nigeria are also head of household, indicating the additional responsibility they carry. As with regards to education, about 20% did not follow secondary education, just over half finished secondary education, and another 20% has a university or followed advanced vocational training. In terms of employment, 48% are traders, 21% agricultural workers, and 16% artisans.

In terms of healthcare experience, we identified that 67% of all informal workers had never heard of health insurance. For lower-schooled workers (i.e., those who did not complete secondary school), only 20% had heard of health insurance. Consequentially, the level of enrollment is also very low, with only 8% enrolled in a health insurance scheme. This despite 18% that needed medical care for themselves or their household members in the last year alone, a majority of which to treat malaria (61%). Eventually, about one fifth of those that needed medical care was unable to access it, and one third either postponed or delayed treatment. The fact affordability is a critical factor is undeniable. We found that 44% of informal workers does not think that health services are affordable. For those with healthcare expenditure, 20% had to pay in installments and almost a quarter had to use savings or borrow money to pay. These numbers clearly indicate a need for better health insurance.

In terms of taxation, we find that payment, compliance and morale of informal workers is incredibly low. In terms of taxes, 13% of informal workers paid business premises registration and 14% paid market taxes. The percentage of informal workers who paid other types of taxes such as land use taxes and tenement rates are far below 10%. Most of these taxes were also paid to local offices, so experience with state-level tax payment is very low. 39% of informal workers believe the tax burden is there but not heavy, whereas 25% think it is a heavy burden. Only 21% think it is not a burden, with the remainder not paying any taxes at all. Regardless of tax burden, tax morale also appears to be low. 30% believes that evading taxes is not wrong at all, whereas 53% think it is wrong but understandable. Besides tax morale, conventional neoclassical factors of tax compliance also reveal reasons for informal workers to evade taxes. 54% think it is easy to evade taxes and 61% think evasion leads to no or only a small penalty. Only 14% think it incurs a high penalty.

These results on healthcare and taxation show a two-directional need that provides a solid rationale for a tax-for-health-services program. A solid rationale, however, does not imply automatic implementation since that is also reliant on trust. Currently, about 40% of informal workers says that taxes are too high or unfair. The belief that government services are not good enough to justify taxes is also quoted by 40% of informal workers. The level of distrust, however, is much larger than that. 85% think it is likely or very likely that state government misuses tax revenue and 64% think state government acts in its own interests. 64% also thinks the government does not provide good health services, compared to only 22% and 15% that does not trust healthcare institutions and doctors, respectively.

Including all of this skepticism, the interest of informal workers for a tax-for-health-services program is strong, when properly understood. Before explaining how a tax-for-health-services program would work, 47% of Nigerians said they would be interested in the general idea of paying taxes to receive healthcare, with 42% of those not interested quoting the cost of paying taxes. After explaining the program, however, the number of interested workers increased to 93%, even if a similar percentage of Nigerian informal workers believe they are in good health, providing supportive evidence for the first hypothesis.

It must indeed be noted that it was our independent survey team that explained the tax-for-health-services program, and that they may have the benefit of the doubt, which state governments and their tax authorities might not have. To implement a sound tax-for-health-services program, the government thus needs to focus on persuading a skeptical population and increasing trust between government and people. This is where program preferences come in. The following section describes what those preferences are, and how to understand them in the light of “distance” between people and benefit, and “distance” between people and government.

The preferences: increasing the attractiveness of tax-for-health-services programs

The results on general interest in a tax-for-health-services program demonstrates considerable interest in a reciprocal arrangement between the government and citizens that operate informally. To move to practical policymaking, we believe it is necessary to better understand the preferences of Nigerian informal workers with regards to the set-up of a tax-for-health-services program. Our conjoint analysis yields a number of important results to understand what can increase the appeal of the program.

Figure 1 shows our estimates of the influence of program design elements on support for tax-for-health-services programs among Nigerian informal workers. The dots represent the estimated effect of a specific option of each design element on the overall support for a tax-for-health-services program. Dots that have no lines represent the reference category for each of the design elements under consideration. Lines represent a 95% confidence interval. We also present estimated coefficients and their respective standard errors, accompanied by the p-values derived from two-sided t-tests, in Table 2.

Figure 1. The effects of each treatment on respondents’ support for a health program. Effects of program design are estimated on a 5-point scale. All results are plotted relative to the baseline group for each treatment, which is shown as a dot without error bars. Error bars show 95% confidence intervals.

Table 2. Regression table for the estimated ACMEs from the main regression models estimating the effects of each treatment on respondents’ support for a health program. The results presented in this table corresponds to those presented in Figure 1

A central and unsurprising consideration is the level of tax that would be lifted, confirming the primary component of our second hypothesis. Programs with a tax between N6000 and N12000 are more preferred than those with tax levels between N12000 and N24000. To confirm the importance of the tax burden, programs with tax requirements between N24000 and N36000 were less preferred than those between N12000 and N24000, and the differences are statistically significant. Specifically, we find that the cheaper nominal tax paid (N6000–N12000) to access the program increases acceptance by more than 5%, whereas the program with the more expensive tax required (N24000–N36000) is about 4% less preferred compared to the baseline category of the tax levels between N12000 and N24000.

This result provides supportive evidence for neoclassical economic explanations that give explanatory strength to livelihood impacts rather than more behavioral considerations. However, the story is more complicated than that: we find that income does not contribute to preference formation about the needed level of tax. Other factors, however, show how easily a high tax level could erode support for a tax-for-health-services program, or, reversely, how a lower tax level could foster support.

Also, we find weak evidence that the timing of the start of the health coverage is a crucial factor. To manage fiscal burdens, governments can seek to implement the tax before the public receives the benefit. The results, however, seem to suggest this may not be widely popular and in fact could even erode the acceptability of tax-for-health-services programs. Though the timing of health coverage is not statistically significant for our entire sample, we further investigate this in the following section (Section 5.3) where we focus on the two dimensions of “distance.”

Hence, we verified whether offering perks could alter program preferences. Our results show that perks themselves do not determine overall policy preferences in a positive way. We do however note that one of our suggested perks seems to scare away informal workers from that policy design. Specifically, informal workers dislike the idea that when signing up for the tax-for-health-services program, they would be offered a state identity card. If this is the case, then the preference for the program reduces by almost 4% compared to that for the program with the maintenance of healthcare when income is lost. This is especially prevalent for workers in the primary sector.

In tax perception surveys, it has been shown that who to pay to and how to pay can be a significant source of frustration and even a variable contributing to lower tax morale. However, in our conjoint experiment, we find that these factors do not alter program preferences as much as the tax burden and timing of payment. In particular, the collecting agency does not seem to matter at all, whether this is at the LGA level, state level or through a cooperative or association. This is important as distance to government is often interpreted as physical distance, with the assumption that local government authorities are more popular than regional or federal governments. To foreshadow, our results suggest that distance to government can be better understood in terms of perceived legitimacy than the level of government.

Somewhat surprisingly, across the entire population of informal workers, we also do not find a result related to the deductible, which falsifies that part of our second hypothesis. Whether there is no deductible or N750 co-pay does not seem to matter much, except for women (see below). This could of course be related to the fact that the vast majority of informal workers rate themselves as healthy, and so they may think visits will be infrequent. And finally, we find that the payment method also doesn’t matter, except for rural areas that give less preference to pay-by-phone schemes, likely due to unreliable network coverage.

The drivers of preferences: two measures of “distance”

Knowing what preferences there are around program design is useful, but as mentioned earlier, the population of informal workers is a very heterogenous one so having a deeper understanding of what is driving preference formation is useful in a policymaking context. As identified in the theory section, we believe that preferences for a tax-for-health-services program are determined by two levels of distance. On the one hand, distance to the benefit (i.e., healthcare coverage). On the other hand, distance to the government. In Figures 2 and 3, we present the estimation results for the effects of the level of tax on support for tax-for-health-services programs among those informal workers with varying degrees of distance to the benefit and the government, respectively. The estimated coefficients and p-values are presented in Tables 3 and 4.

Figure 2. The effects of the level of tax on support for a tax-for-health-services program across the measures of “distance to benefits.” All results are plotted relative to the baseline group for each treatment, which is shown as a dot without error bars. Error bars show 95% confidence intervals.

Figure 3. The effects of the level of tax on support for a tax-for-health-services program across the measures of “distance to government.” All results are plotted relative to the baseline group for each treatment, which is shown as a dot without error bars. Error bars show 95% confidence intervals.

Table 3. Regression table for the estimated ACMEs from the main regression models estimating the effects of the level of tax on support for a tax-for-health-services program across the measures of “distance to benefits.” The results presented in this table corresponds to those presented in Figure 2

Table 4. Regression table for the estimated ACMEs from the main regression models estimating the effects of the level of tax on support for a tax-for-health-services program across the measures of “distance to government.” The results presented in this table corresponds to those presented in Figure 3

We indeed find that informal workers with more exposure to health issues show less issues with the exact level of tax lifted. Informal workers with chronic diseases, those that have needed or accessed medical assistance in the last year, and those that are already enrolled in health insurance all gave less importance to the level of tax lifted than informal workers without exposure to the health system. Similarly, informal workers with more confidence in health clinics also care less about the level of tax being lifted. In reverse, informal workers without a lot of experience with health issues care more about the tax level.

We also find that a form of distance to government is forming preferences around the tax level, with workers who are more distant caring more about the tax level. Distance here is a heterogeneous concept. We find that this includes workers who are less satisfied with the provision of public services, who have never received social benefits, who have no political engagement, who have never paid taxes before, who think there are not many opportunities for their voice to be heard, or who believe that local government is not responsive to their needs.

Similar to the level of tax, we find that informal workers with less exposure to health issues and those with more distance to government care much more about the start date of the health coverage (See Appendix Section A4). Here, it is important to note that a later start date does not change preferences between the two groups. But an earlier start date, however, can generate stronger preferences with the more distant group being then less likely to support tax-for-health-services programs.

Heterogeneous effects across gender, urbanization, and education

While informal workers may have a certain exposure to health issues and a certain distance to government, and while it is important for government to know about how that can affect preferences for tax-for-health-services programs, it is beyond the possibility of governments to target exactly those subgroups. This is different with issues such as gender, urbanization, and education levels. These three are groups that communication campaigns and roll-out strategies can directly engage with. That is why we consider it important to highlight specific heterogeneous treatment effects for these groups.

With regards to location, we find that rural groups do not want a state ID as part of the program. Programs that had this “perk” were chosen significantly less by rural versus urban workers. Rural workers also prefer schemes that require payment via phone less than urban workers, which is likely linked to the lower quality of network access in rural settings. In urban settings, the start date matters more than in rural settings, with programs that offer healthcare three months before the start of tax payment much more preferred.

With regards to gender, we notice that men also do not want a State ID and prefer an earlier coverage starting date. Women, on the other hand, care more about payment. In comparison with men, they care more about lower tax levels and whether or not there is a deductible attached to the coverage (i.e., when there is a deductible, they favor that program less). Importantly, women also favor programs that extend benefits to family members more than men.

With regards to education, it is important to note that lower educated people give less preference to programs in which participants would be granted a state ID. Higher educated people care less about formalization. They, however, give more preference to programs which require a lower tax level and those in which coverage starts three months before tax payment.

Conclusion

The COVID, economic, debt and oil price crises have had a profound impact on Nigeria, offering a glimpse of what a world past peak oil might mean for their oil exports. But with crisis comes opportunity, and we believe they can open an opportunity to build back better by creating political economy conditions within which sound leadership can push for a better and more tangible government-citizen engagement. The roll-out of Tax-for-Services programs, when designed well, can be at the heart of a new Nigerian recovery that satisfies both social demands and political needs.

Building accountability from the bottom-up in developing countries is important, but for social contracts to evolve, it also needs efforts to legitimize public authority from the top (Hickey and King Reference Hickey and King2016). We also know that health insurance schemes in low-income countries improve access to and utilization of healthcare facilities, and are able to lower financial risk (Erlangga et al. Reference Erlangga, Suhrcke, Ali and Bloor2019). Therefore, we evaluate whether there is a need, an interest, and critical preferences among the target population that can achieve informal worker buy-in and avoid stereotyping towards government and taxation.

Tax-for-Services programs fit in this framework. We find three core results in this paper.

  1. 1. First, citizens are more likely to support earmarked tax allocation programs, including groups that believe the tax burden is already too high.

  2. 2. Second, the level of tax paid for a tax-for-health-services program matters most for informal workers. If taxes are lower, then public support for such programs is much higher. We find support, albeit not statistically significant, for the start date of healthcare coverage vis-‘a-vis tax payment also mattering, with programs whose coverage starts after tax payment far less popular.

  3. 3. Distance to the benefit (healthcare protection) and distance to government determine how important the parameters of tax payment and starting date are. Informal workers with less experience in and need for healthcare, as well as informal workers who find themselves distant from their governments care much more about the tax level and starting date than others.

A tax-for-health-services program can be a way to develop social contracts in conventional allocation states to inclusive social contracts, rather than unsocial social contracts. There has been a tendency in post Arab Spring countries for citizens to accept a new social contract that provides political stability but no longer their basic political rights or socio-economic benefits (El-Haddad Reference El-Haddad2021; Ibrahim Reference Ibrahim2021). The fact this has been tolerated in the short term however, but that does not mean it is sustainable in the long or even medium-term. With ISIS West-Africa and Boko Haram on the rise in Nigeria, one needs to understand tax-for-health-services programs not only as a way to improve healthcare coverage, but also as a way to prevent radicalization and a withdrawal from the political system to which the social contract gives legitimacy.

While the main findings offer fresh insights into informal workers’ attitudes toward a tax-for-services program, future research would benefit from investigating them beyond the context of the COVID crisis. The prevalent circumstances during our survey period, marked by a significant number of COVID cases and heightened concerns about healthcare, alongside concurrent economic adversities, could have influenced the interest of informal workers in the tax-for-health-services program. Moreover, the economic downturn experienced during the COVID crisis could have contributed to our observations regarding the impact of tax levels on support for the program. In this regard, further investigation during different time periods would enrich our comprehension of how informal workers perceive the tax-for-services program.

Acknowledgment

Joonseok Yang thanks the Korean Ministry of Education and the National Research Foundation of Korea (NRF?2020S1A3A2A02092791) for supporting this research.

Supplementary material

The supplementary material for this article can be found at https://doi.org/10.1017/S0143814X2500008X

Data availability statement

The datasets analyzed during the current study will be available in the Journal of Public Policy Dataverse (https://doi.org/10.7910/DVN/UDFAJF).

Footnotes

2 According to the Afrobarometer, more than 75% of respondents in Nigeria reporting that their present living conditions were very bad have gone without medical care more than once in the past month (compared to 35% for respondents reporting that their living conditions were very good).

3 While conjoint experiments present hypothetical profiles with an abstract choice, the results from the conjoint experiments are externally valid estimates that are similar to real-world outcomes (Hainmueller, Hopkins and Yamamoto Reference Hainmueller, Hopkins and Yamamoto2014).

4 For example, Abramson, Ko¸cak and Magazinnik (Reference Abramson, Ko¸cak and Magazinnik2022) argue that the AMCE, the main quantity of interest in conjoint experiment, does not reflect majority preferences. More recently, citetGanter2023 shows that AMCE does not necessarily identify respondents’ preferences in forced-choice conjoint experiments.

5 The main findings do not substantively change when estimating ordered probit models, instead of OLS.

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Figure 0

Table 1. Attributes and values of hypothetical tax-for-health-services programs

Figure 1

Figure 1. The effects of each treatment on respondents’ support for a health program. Effects of program design are estimated on a 5-point scale. All results are plotted relative to the baseline group for each treatment, which is shown as a dot without error bars. Error bars show 95% confidence intervals.

Figure 2

Table 2. Regression table for the estimated ACMEs from the main regression models estimating the effects of each treatment on respondents’ support for a health program. The results presented in this table corresponds to those presented in Figure 1

Figure 3

Figure 2. The effects of the level of tax on support for a tax-for-health-services program across the measures of “distance to benefits.” All results are plotted relative to the baseline group for each treatment, which is shown as a dot without error bars. Error bars show 95% confidence intervals.

Figure 4

Figure 3. The effects of the level of tax on support for a tax-for-health-services program across the measures of “distance to government.” All results are plotted relative to the baseline group for each treatment, which is shown as a dot without error bars. Error bars show 95% confidence intervals.

Figure 5

Table 3. Regression table for the estimated ACMEs from the main regression models estimating the effects of the level of tax on support for a tax-for-health-services program across the measures of “distance to benefits.” The results presented in this table corresponds to those presented in Figure 2

Figure 6

Table 4. Regression table for the estimated ACMEs from the main regression models estimating the effects of the level of tax on support for a tax-for-health-services program across the measures of “distance to government.” The results presented in this table corresponds to those presented in Figure 3

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